Founding Pricing — First 25 Agents Get $99/mo For Life

Speed to lead, finally solved.

Kestrel texts your new leads back in under 60 seconds, qualifies them, and books the showing on your Google Calendar — while you’re busy with clients.

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  • 14-day trial, no card required
  • About 2 minutes to set up
  • Cancel anytime
  • No platform switch — keep your CRM
Tue 2:14 PM · You’re showing a home on Linden Ct
KestrelJordan Blake’s assistant
New inquiry from your website form · 2:14:08 PM
Hi Sam, it’s Kestrel, Jordan Blake’s assistant. Thanks for asking about 42 Oak St! Are you looking to buy soon, or just starting to look?
2:14:39 PM
Replied in 31 seconds
Buying! Pre-approved and hoping to move in the next couple of months.
2:16 PM
Great. Jordan has Saturday at 11:00 AM open. Want me to book a showing?
Yes please
Booked: Saturday 11:00 AM with Jordan. A calendar invite is on its way.
Hot lead · Sam R.Pre-approved, moving in 1–3 months. Showing Sat 11:00 AM is on your Google Calendar.
Illustration of a Kestrel text thread. Names, times and the address are examples.
What Kestrel does

An inside sales assistant for the leads you pay for.

Your leads land while you’re showing homes, at a closing, or on the road. Kestrel answers them right away, so they hear back while they’re still interested.

Texts back in under 60 seconds

New leads get a personal text within a minute, automatically — from your form, your portal or your CRM.

Qualifies them for you

Budget, timeline, pre-approval — asked naturally over SMS, then scored HOT, WARM or COLD.

Books on your Google Calendar

Ready buyers pick a time and get a calendar invite. You see it on your calendar.

Alerts you to hot leads

The moment a lead is ready to move, your phone knows. Warm ones get follow-up for you.

How it works

From inquiry to appointment in three steps.

  1. I

    A lead comes in

    Your website form, your portal, your CRM — Kestrel catches it.

  2. II

    Kestrel texts them instantly

    Within 60 seconds, on your behalf. It asks the qualifying questions and offers a showing time.

  3. III

    You get the ones that matter

    Hot leads alert you at once and booked showings land on your Google Calendar. Warm ones are followed up for you.

Setup is four short steps, about two minutes. No platform switch: your CRM stays your CRM.

Check it yourself

Try the conversation. Read the price. Do the math.

The research
“Most companies are not responding nearly fast enough.”

James B. Oldroyd, Kristina McElheran & David Elkington, “The Short Life of Online Sales Leads,” Harvard Business Review, March 2011 — an audit of how fast 2,241 U.S. companies answered web leads.

The price is on the page
$149/mostandard, flat, month-to-month

No setup fee, no contract, no sales call to see the number. Current plans are on Pricing.

Structurely (21X), Ylopo, CINC, Lofty, SwiftLeads AI and Novacall AI don’t publish a monthly platform price: it’s a quote, a demo or “talk to sales” (CINC does list its AI add-on, from $200/mo on top). Checked against each company’s public pricing page on October 26, 2026.

See the side-by-side comparisons →
The math
$1,788
a full year of Kestrel at the $149 standard rate
1 deal
one lead it answers while you’re busy, turned into a closing

If the commission on that one closing is more than $1,788, the year has paid for itself. Your numbers, your call — the trial costs nothing to find out.

Scripted previewTap a reply
Kestrel
helping Jordan Blake · Realty Group

A scripted preview of Kestrel’s real qualification flow — not connected to a live number, no lead is created.

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Your next lead could come in while you’re showing a home.

Let Kestrel answer it in under 60 seconds and hand you the ones ready to move.

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